Week 3 - Euclid Beverage Marketing (Repost)

 In my two years of experience with Euclid Beverage, I have learned quite a few things about the beer industry. From working on the delivery trucks, to getting a job as a sales supervisor, there are many things that can be learned. Working for a company that carries a large majority of the market's top products in each category, there's one thing you cannot avoid: people drink a lot of beer. The question presents itself, how do we market our products to drinkers?

Euclid does a great job of social media marketing. They make sure to let the public know all of the latest and greatest products, especially those that are limited seasonal products. In the summer, all the craze surrounds White Claw, Truly, and Vizzy Seltzers, as these products fly in the summer months. In the winter, our advertising switches to craft seasonals, including all the newest products from Revolution, as well as various others.